“The Loyalty People allows clients to access a global network of loyalty experts and create a bespoke team of experts for any loyalty program & CRM project, providing the highest levels of insight and expertise in-house – from strategy to implementation and delivery.”

Fiona Briggs, The Retail Times

ABOUT US

We create & implement best in class Loyalty Program & CRM strategy, provide Training and offer Contract Resources. 

Whether you’re starting from scratch or optimising your current Loyalty Program & CRM we are your go-to expert agency.

WE ARE YOUR

CONSULTANTS

We create leading Loyalty Program & CRM Strategy

​

• Customer Loyalty & CRM Vision

• Loyalty Program Design

• CRM & Marketing Campaigns

• Customer Lifecycle Strategy

• Primary & Secondary Market Research

• Data Analytics & Insights Strategy

• Business case & Commercial Modelling

• Expert Consultants

​

​

We implement your loyalty program & CRM vision

• Loyalty Program & CRM delivery

• Architecture & solution design

• Loyalty & CRM Platform & Vendor sourcing

• Tender process management

• Project management

• Launch strategy

• Multi industry experts

• Expert Contract Resources

• Bespoke & tailored teams

WE ARE YOUR

TEAM

WE ARE YOUR

TRAINER

​We up-skill your team so you can engage customers better

​

• Introduction to Loyalty Programs & CRM

• Team training & modular courses

• Best Practice Loyalty & CRM techniques

• Loyalty Program Insights

• Ongoing support
   

​

The Loyalty Community brings together professionals from all industries 

• Community Forums

• Templates & Resources

• News Room

• Ask the Experts

• Vendor Directory

• Online Events

• Loyalty Insights
   

WE ARE YOUR

COMMUNITY