From programmes membership bases in hundreds of thousands to the tens of millions I have redesigned the strategy, commercial economics, cultural, technical and operational transformation required for scaled multi-region loyalty programmes. Implementing targeted real time offers and rewards and point currency programmes omni-channel. I bridge the technical, commercial, operational and marketing disciplines to ensure you meet your strategic goals. I have delivered programmes serving over 100 countries.


Number of Years experience 


Industries I've worked in

Retail, Airlines, Financial Service, Hospitality, B2B, Luxury, Technology, Agency, B2C, Food & Beverage

Brands I've worked with

Emirates, AvisBudget, TELUS, Nordstrom, P&G, Kellogg's, IKEA, MBNA, VISA, Coutts Bank, Screwfix, Toys'R'Us, BP, Exxon Mobil, Volvo, Nissan, InFocus, Microsoft.

My Skill Set 

CRM, Loyalty Programs, Rewards & Benefits, Strategy, Email Marketing, Data Analytics, Operations, Project Management, Digital Marketing, General Marketing, Social Media

My availabiliy

Full Time, Part Time, Selected days