I’m a strong believer in the power of customer data & insights as foundations for business growth. Over the past 15 years I’ve led some of the world's top retailers & their suppliers, helping them better understand & connect with their customers through loyalty solutions. I’m a commercially minded data-savvy executive with expertise in Customer Insight, Loyalty Marketing, Retail Media, Data & Media Monetisation. I’ve successfully managed teams & projects across a range of business functions (sales, marketing, product, campaign delivery, analytics), spanning client & agency businesses. My breadth of experience has enabled me to lead effectively & consistently exceed business targets by understanding both client & individuals needs.


Number of Years experience 


Industries I've worked in

B2B, Food & Beverage, Retail, Agency, Technology, B2C

Brands I've worked with

Tesco, Sainsbury's, Nectar, Continente, Sobeys, along top tier FMCG brands (Inc. P&G, Unilever, Kellogg's, Coca-Cola, Nestle, Kimberly-Clark)

My Skill Set 

Loyalty Programs, Strategy, Data Analytics, General Marketing, Operations, Project Management

My availabiliy

Full Time, Part Time, Projects, Selected days